Special projects
Collections and new products
Categories:
Artist series, capsules, new brands, new products
Across:
Ideation > production > marketing
Tools:
Adobe CS, AI tools, Canva, Collab tools
Overview
Grow attention and market share
Artist series, technical innovations, new brand builds, category expansions, collaboration product. Work that sits outside the standard development calendar and needs someone who can hold the creative and commercial brief at the same time.
Where I fit
I can own a special project end to end, or step in at the stage where it's needed most - concept, development, brand alignment, or launch. Useful for brands that have the idea but not the internal bandwidth to execute it properly, or where the project needs a perspective that sits outside the day-to-day team.
